So, those are our winners. What else does the survey tell us about caravanners and their buying habits as we look forward to 2022?
Well, most of our respondents bought a new caravan. That applies to 61% this year, a small drop from 62.3% in 2020. As simple maths will tell you, that means 39% bought a pre-owned tourer.
This continues a trend we've seen for several years, with a steady increase in the proportion of pre-owned tourers. Perhaps this suggests a careful attitude to big spending in such uncertain times.
That's not to say everyone is cutting back. The average price of a new tourer was £24,395, up from £23,113 in 2020. Some 12.7% of respondents spent £30,000 or more on their new caravan. Among pre-owned buyers, the average spend was £13,632, up from £11,911. That probably reflects how scarce stock levels have pushed up used prices. The £10,000-£19,999 price bracket accounted for 60.9% of pre-owned purchases.
There's lots of anecdotal evidence of new, younger buyers taking up caravanning. However, they don't seem to be filling out our survey, as the age profile continues to be mature. This year, the average age of new caravan buyers is just a fraction under 62, whereas for used buyers it's just over 60. Those ages are actually up slightly on 2020.
Younger caravanners continue to be under-represented. Just 4.8% of new caravan buyers in our survey are under 45, near identical to 2020's percentage. Only 7.7% of pre-owned buyers fit in this age bracket, compared with 12% last year.
Unsurprisingly, those age stats translate into a high number of older couples with no children in their household. Some 84.6% of new survey respondents have no children in their household, and 80.4% of pre-owned caravan buyers. Both those figures are increases on 2020.
Motor movers continue to be popular with both new and pre-owned caravan owners. Some 89.1% of survey respondents with a new caravan owners have one, and 84.2% of pre-owned caravan owners. That's broadly in line with previous years.
Those are this year's winners. Let's now look behind the outstanding performers, and see what the fine detail of the survey can tell us.
More of you completed the survey this year. Some 2848 complete questionnaires were received, a 14.7% increase on 2019.
As in previous years, most of those respondents bought their caravan from new. Some 62.3% bought new, 37.7% bought pre-owned. Last year those percentages were 67.8% and 32.2%, whereas in 2018 the split was 75.1% and 25.9%. So there's been a definite trend over the past couple of years, with an increasing number of survey respondents opting for a pre-owned caravan rather than a new one. Perhaps this reflects the consistently low levels of consumer confidence over the past two or three years, and a careful attitude to big purchases.
Owners of new and pre-owned caravans alike are a mature bunch. New caravan buyers have an average age of 61.4 years, whereas as pre-owned caravan buyers are, on average, 58.
The younger generation continues to be under-represented. Caravanners aged 44 or younger made up just 5% if new caravan respondents (down from 6% last year) and 12% of pre-owned respondents (down from 17%).
Reflecting the age profile of the caravanners who completed the survey, most are either empty-nesters or don't have kids. Some 81% of new caravan owners don't tour with children, although that drops to 69% for owners of used caravans.
In terms of budget, the most popular price band for new caravan buyers is £20,000-£24,999, just as it was last year. The average spend is £23,113.
Pre-owned caravan buyers mostly spend between £10,000 and £14,999. The average purchase price is £11,911.
Motor movers continue to be a very popular accessory. Nine out of 10 new caravan owners have a mover fitted, and eight out of 10 used caravan owners.