Camping, Caravanning and Getting Active in the Great Outdoors is the Nation's Favourite Pastime

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Wednesday 02 July 2014

The Camping and Caravanning Club has played a key role in a national report that shows getting active in the great outdoors is the nation’s favourite pastime, and can make a significant contribution to tackling the £10 billion cost of physical inactivity.

The report, titled Reconomics, was produced by the Sport and Recreation Alliance, and reveals that three in four adults regularly get active outdoors. It shows that people who enjoy outdoor recreation spent £21 billion in 2012/13, and walking tourism alone supports up to 246,000 full time equivalent jobs.

A significant part of the research focused on the activities of visitors to The Camping and Caravanning Club’s Folkestone Site, which is a haven for nature lovers. Its dramatic cliff-top position offers stunning views of the English Channel and is surrounded by trees of The Warren – a Site of Special Scientific Interest.

The Folkestone site hosted 8497 visitors in 2013, many of whom were birdwatchers visiting the Warren.

The study also drew on the Club’s Real Richness campaign study, in 2011, in which academics at Liverpool John Moores University found that 85% of adult campers think camping can make you healthier, 84% say it improves mental health, 78% say it makes you fitter and nearly half think it should be prescribed on the NHS!

The Reconomics report calls for government to give outdoor recreation more support, and for a minister for the countryside to be appointed. It is backed by Chief Scout Bear Grylls, who is an honorary Vice President of The Camping and Caravanning Club.

Grylls said: “This report lays out the wide range of benefits of getting active outdoors both for the individual and for society. But if we are to maximise these benefits we need politicians to get on board too.

“Let’s have a long-term plan for how we get more people active outside and, if we have a minister for cities, why can’t we have one for the countryside and all the activities that take place there too? That can only be a positive step for our nation."

The Camping and Caravanning Club added its voice to the call for Government to take action.
Director General, Robert Louden MBE, said: “For so many of our members, camping, caravanning and outdoor recreation is a not just a hobby, it’s a way of life. We would wholly support a long term strategy for outdoor recreation, with a Minister responsible for delivering this.

To download the full Reconomics report visit


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Notes for Editors

  1. The Camping and Caravanning Club is 113-years-old and is the largest and oldest Club in the world for all forms of camping. It has 110 award-winning sites throughout the UK and, through a partnership with the Forestry Commission, now runs and manages a further 16 Camping in the Forest touring sites.
  2. tells why our members are happier and healthier.
  3. incorporates all forms of outdoor holidays.