An Unforgettable Experience Thanks to New to Camping!
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Friday 06 August 2010
The Camping and Caravanning Club’s New to Camping campaign is continuing to flourish as families again opt for a domestic summer holiday rather than jetting off abroad.
Recently-released VisitEngland figures showed camping holidays increased by 29 per cent in 2009 whilst breaks away in touring caravans and rented caravan holiday homes both rose by 23 per cent.
Last year, The Club recruited a staggering 65,000 new members, with 31,000 of those being younger families.
And with the continuing poor exchange rates, concerns over the environment and the wider concerns about travel safety, people are still going back-to-basics and enjoying a cost-efficient option.
The New to Camping website – www.newtocamping.co.uk – tells families all they need to know for that perfect family experience.
This is reflected in The Club’s latest figures which showed that in June 2010 the number of families camping on Club Sites had increased by 130 per cent in comparison to the same time last year as a direct result of the New to Camping campaign.
And from April 2010 to June 2010, the number of unique visitors to The Club’s New to Camping section of the website rose by 132 per cent.
Director General Robert Louden said: “People look for certainty in uncertain times and that’s why an affordable holiday in this country has never been so appealing.
“Our New to Camping campaign has really captured the imagination of both our members and non-members and it is great to see so many families making the most of that freedom and flexibility that you get with camping, caravanning or motorhoming.
“Some warm weather during the school holidays could really see our Club Sites full to brimming.”
Louden’s sentiments are echoed by James Berresford, Chief Executive of VisitEngland.
He added: “Last year was a bumper year for tourism in England. This seemed to awaken a latent pride in England as a holiday destination.
“From our research we certainly know there is a growing trend to holiday at home and that nearly half the population say they plan to take more domestic breaks in future.
“What better way to discover some of the most breathtaking countryside in the world than by taking a break at one of England's fantastic campsites? With great facilities, world-class locations and excellent value for money our campsites can make for a truly memorably holiday."
The Club’s New to Camping campaign is endorsed by TV Presenter Julia Bradbury and Club President David Bellamy.
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- The Camping and Caravanning Club is 109-years-old and is the largest and oldest Club in the world for all forms of camping. It has 110 award-winning sites throughout the UK and, through a partnership with the Forestry Commission, Forest Holidays now runs a further 20 Camping and Caravanning Touring Sites and six Cabin Sites.
- www.newtocamping.co.uk was launched on Monday, May 18, 2009 and incorporates all forms of outdoor holidays.
- National awards include:
- Practical Motorhome 2010 Top 50 Sites Regional Winner – Hereford Club Site
- Caravan/Motor Caravan 2010 Top 101 Sites Winner – Sandringham Club Site
- AA Campsite of the Year Heart of England 2010 – Teversal Club Site
- Loo of the Year 2010 - Family Friendly Facilities Overall Trophy Winner
- Loo of the Year 2010 - Individual Category National Award Winner (England)
- Loo of the Year 2010 - Family Friendly National Award Winner (England)
- Loo of the Year 2010 - Individual Attendant Team National Award Winner (Glencoe Club Site – Scotland)
- Loo of the Year 2010 - ‘Champions League’ – Standards of Excellence
- Loo of the Year 2010 - National Category Award Winner (Holiday Parks) – Teversal Club Site (England)
- Loo of the Year 2010 - National Category Award Winner (Holiday Parks) – Dunbar Club Site (Scotland)
- British Toilet Association’s Best Dressed Public Toilet 2009 – Hereford Club Site
- CCC Best Certificated Site 2009 – Hill Farm CS, Derbyshire
- David Bellamy Conservation Award 2009 – Verwood Club Site (Gold)
- David Bellamy Conservation Award 2009 – Inverewe Gardens Club Site (Gold)
- David Bellamy Conservation Award 2009 – Horsley Club Site (Silver)
- David Bellamy Conservation Award 2009 – Delamont Country Park (Silver)
- Which Motorcaravan Site of the Year Runner-Up – Little Trethvas Farm CS
- Practical Caravan 2009 Top 100 Parks Regional Winner (Scotland) – Lauder Club Site
- Practical Caravan 2009 Top 100 Parks Regional Winner (north-east) – Bellingham Club Site
- MMM 2009 Camping & Caravanning Site of the Year – Thetford Forest Club Site