The singer-songwriter has decided to live out of a campervan while on tour promoting his debut EP Let It All Out. The tour bus is a bright pink campervan, and it’s playing a key part in raising Samuel’s profile.

He explained: “We’re giving away free music - we don’t want your money, we want your ears! In every city we go to, before each gig, we are going to stop somewhere and play some songs to whoever can find us.
“The first two people to find us each get a pair of tickets to that night’s show, while everyone who posts a snap of the van with the hashtag #LiveFromMyTourVan will get a free download of my #LetItAllOut EP.”

When he’s not touring Samuel is based in a caravan in Dorset because it’s a cheap place to live, it’s in a beautiful part of the UK, and it’s quiet. He said: “It’s literally just me and the sheep most of the time. I do a lot of writing here and sometimes I rehearse here with the band.
“When you’re starting out in the music industry as, effectively, a DIY musician, you’re really not earning much, if anything at all, so living cheaply allows me a little leeway when I’m on the road with the band.
“The caravan is everything - it’s Samuel Jack HQ and the closest thing I’ve had to a home for a while.”

Visit Samuel’s official website for tour dates and more information.